SEO Specialist

” The Job Description”

1-Website Health (Technical SEO)

– Monitor the website regularly for technical issues that may affect search engine crawling and indexing.
– Collaborate with the Development Team to improve website speed and performance.
– Identify and resolve broken links, duplicate content, crawl errors, and error pages (404s).
– Ensure the website follows SEO best practices and maintains optimal health.

2- Content & Keyword Optimization

– Assist in conducting keyword research based on the approved SEO strategy.
– Recommend content opportunities aligned with customer search intent.
– Optimize page titles, meta descriptions, headings, and on-page content.
– Guide content writers with SEO recommendations and review content before publishing.
– Refresh and optimize existing content that has lost rankings or traffic.
– Provide a weekly update to the Marketing Manager on website improvements and SEO activities.

3-Off-Page SEO & Online Presence

– Build high-quality backlinks from reputable websites.
– Manage and optimize the company’s Google Business Profile.
– Maintain accurate business listings across relevant online directories.

4-Reporting & Performance Monitoring

– Track organic traffic, keyword rankings, website performance, and lead generation.
– Monitor competitors’ SEO performance and identify opportunities.
Prepare:
– Weekly reports on website health, SEO updates, and competitor insights.
– Monthly performance reports highlighting achievements, challenges, and next steps.

Requirements :

• 2–3 years of hands-on SEO experience with proven, measurable results.
• Google Analytics (GA4)
• Google Search Console
• SEMrush (preferred) or Ahrefs
• Screaming Frog or a similar SEO auditing tool
• Basic knowledge of HTML, CSS, and WordPress
• Strong written communication skills in both English and Arabic.

Nice to Have:

• Experience working in Technology or IT companies.
• Experience targeting or managing SEO campaigns for GCC markets, particularly the UAE and Saudi Arabia.