Total-TECH Co.
” The Job Description”
- Develop comprehensive brand strategies, including brand positioning, personality, and messaging.
- Define and lead the creative concept and art direction for branding projects, websites, and digital platforms.
- Translate client needs and business objectives into clear, actionable plans for digital projects (websites, interactive platforms, landing pages, etc.).
- Oversee the work of the design team (Brand, UI/UX, Motion, Content) and ensure brand consistency across all touchpoints.
- Participate in discovery sessions and client workshops to understand challenges and define the creative direction.
- Review, refine, and approve creative deliverables before client presentation.
- Collaborate closely with the development team (Full Stack, DevOps) to ensure digital products are implemented according to the intended brand identity and user experience.
- Contribute to improving internal workflows, methodologies, and overall creative quality.
Requirements:
- 4–6 years of professional experience in branding, creative design, or digital project leadership, preferably within a branding or digital agency/studio.
- Proven experience leading creative teams or managing website and digital platform projects.
- A strong portfolio that includes:
1. Real branding projects (Brand Systems, Brand Guidelines).
2. Digital projects such as websites or platforms (Web Experiences, Digital Platforms). - Strong understanding of:
1. Brand Strategy & Positioning.
2. UX thinking and customer journeys.
3. User experience fundamentals for websites and digital platforms. - Excellent communication skills in Arabic and English (preferred).
- Ability to manage multiple projects simultaneously and meet deadlines.
- Ability to effectively use AI tools for ideation, research, workflow organization, and creating presentations or documentation more efficiently.
Nice to Have:
- Experience working with startups or SaaS products/platforms.
- Experience facilitating strategic workshops with clients.
- Basic understanding of web technologies and digital stacks to communicate effectively with technical teams.
